Ambassador vintage costume jewelry

Ambassador vintage costume jewelry (1960s)
The history of Ambassador costume jewelry trademark covers a fairly short period, mainly in the 1960s. Founded in 1960, it was one of hundreds of trademarks owned by Hallmark Cards Incorporated (a privately held family owned company based in Kansas City, Missouri). In fact, the production of costume jewelry was only a small part of the variety of goods produced by this brand. So far, signed Ambassador bijouterie is extremely rare and, is in high demand among collectors and fans of vintage costume jewelry.
Noteworthy, Roadrunner design is the hallmark of Ambassador brand and is the most widespread in the market of vintage bijouterie.
Traditionally, the craftsmen used lucite, rhinestones, faux pearls, jade, carnelian, bronze metal and gilding.
According to some sources, the owner of the Ambassador brand was a well-known men’s jewelry company, Swank. Although Swank named one of its collections of cufflinks “Ambassador”, featured on a 1950s advertising poster, the Swank company has nothing to do with Ambassador jewelry trademark. Besides, not only Swank company made Ambassador collections. Thus, Sarah Coventry created jewelry line Ambassador in the 1950s.