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Yves Rocher vintage costume jewelry

Yves Rocher vintage costume jewelry

Cicada vintage brooch. Textured gold tone alloy, lucite. 1980s. Yves Rocher vintage costume jewelry

Yves Rocher vintage costume jewelry
The iconic French brand Yves Rocher is perhaps one of the most famous cosmetic companies, with products that every second woman is familiar with. There are no people indifferent to this brand, you can either love it or simply not know – there is no third way. The secret is in the combination of high quality and French flair. However, not everyone knows that along with perfumery, the company began creating costume jewelry (in 1970s) with the YR marking and sold it in its boutiques.
Noteworthy, very often, that jewelry in a box or velvet bag was a gift when buying perfumery and cosmetics. The wonderful tradition of giving gifts to customers made it possible not only to get acquainted with costume jewelry of this brand, but also to become its owner. It could be a set of jewelry, consisting, for example, of a necklace, a ring and earrings with natural river pearls or semi-precious stones.


Dogwood flower vintage brooch of silver tone. 5 cm. 1980s

Dogwood flower vintage brooch of silver tone. 5 cm. 1980s

Yves Rocher (April 7, 1930 – December 26, 2009) was born in the province of Brittany, where his father worked as a hat maker. The boutique was located on the ground floor of the house where the Roche family lived. This is where Roche’s strong business instinct was born. In 1959, he created a cosmetics company, giving it his own name. Not having large-scale production and big money, but possessing a strong desire, Yves Rocher decided to conquer the country. The plan was simple: he began publishing advertisements in the national press and selling his wonder cream by mail. In 1969, Roche opened his first store.

Initials YR

Initials YR

Yves Rocher vintage costume jewelry

Chevrefeuille vintage enameled pin. 1990s

Chevrefeuille vintage enameled pin. 1990s

Clover vintage brooch. Gold tone metal, blue stone lazurite. 1990s

Clover vintage brooch. Gold tone metal, blue stone lazurite. 1990s

Cream color rose vintage brooch. Carved plastic

Cream color rose vintage brooch. Carved plastic

Geometrical square link design bracelet. Copper and silver tone metal, enamel. 1980s

Geometrical square link design bracelet. Copper and silver tone metal, enamel. 1980s

Ladybug brooch. Gold tone metal, enamel, Swarovski crystals

Ladybug brooch. Gold tone metal, enamel, Swarovski crystals

Mother-of-pearl faux pearls flower brooch. 5 cm. 1980s

Mother-of-pearl faux pearls flower brooch. 5 cm. 1980s

Mother-of-pearl heart in golden rope pendant

Mother-of-pearl heart in golden rope pendant

Oval shaped balls silver tone stretch bracelet

Oval shaped balls silver tone stretch bracelet

Perfume bottle gold tone vintage brooch

Perfume bottle gold tone vintage brooch

Silver tone openwork pendant with dangling lucite ball charm

Silver tone openwork pendant with dangling lucite ball charm

Square shaped geometrical design stones adjustable ring. Silver tone, lucite

Square shaped geometrical design stones adjustable ring. Silver tone, lucite

Swirl brooch. Gold tone alloy. 5 cm. 1970s

Swirl brooch. Gold tone alloy. 5 cm. 1970s

Signature

Signature