Signed SAL vintage costume jewelry

Signed SAL vintage costume jewelry
The trademarks of the world famous Austrian brand Swarovski have been registered in several countries. First, in France (1900), then in England (1933), and in the USA (1955).
In fact, the oldest company Swarovski U.S. Holding Limited, located in Cranston, Rhode Island, and incorporated on 31 Jan 1955, is still active. As the company has gone through several changes of owners, mergers and formations of subsidiaries, there are several alternative names in its history. In particular, Swarovski North America Limited, Swarovski America Limited, Jewel Company of America, Inc. and Jewel MFG. Co.

In fact, the history of S.A.L. trademark lasted for two decades – launched in 1986, it ceased to exist in 2007. The trademark’s owner registered in Cranston, Rhode Island was Swarovski North America Limited. Previous company names included Swarovski Consumer Goods Limited, Swarovski Jewelry U.S. Limited, and Swarovski America Limited (president Michael Gentes). The corporation ceased to exist in August 2007. However, this was not the end of the history of the Swarovski trademark in the United States.
Noteworthy, the markings of costume jewelry produced at different times also differed. So, the earliest products (1970-90s), which are now collectible, were marked with the abbreviation S.A.L. and a copyright sign. Later decorations, which were part of the mass production of costume jewelry, had the symbolic swan stamp.

Signed SAL vintage costume jewelry