Signed Artistic vintage costume jewelry
Signed Artistic vintage costume jewelry
The history of vintage jewelry marked with small letters “artistic” is not entirely clear, and even mysterious. In fact, there are several jewelry companies and brands that have the word “artistic” in their names. In particular, two Canadian companies based in Toronto – Artistic Jewelry MFG. CO. (1920s) and Artistic Jewelry Design, established in 1983. However, they are not related to our mysterious company, as the labeling and style of their jewelry differ. Also, there are such companies as Artistic Jewelers (St. Thomas, U.S. Virgin Islands, since 1977), Artistic Jewelry Company San Francisco, and Hong Kong Artistic Jewellery LTD (since 1978). However, they have nothing to do with this vintage jewelry.
According to my research, most likely, it was an English company that operated for a short period, around the 1970s. The company’s craftsmen created beautiful jewelry using semi-precious stones, high-quality crystals and rhinestones.
In the 1960—1970s, there was the establishment of the English school of author’s jewelry art. Finally, at the turn of the 20th century, English artists-jewelers joined the international movement of “artistic jewelry” creation. Many young jewelers of the 1960s and 70s chose to work with non-precious materials, uncut crystals and rough stone. As soon as the craftsmen proved that the artistic value is not determined by the material, they returned to the use of gold along with such “non-jewelry” minerals, as steel, plastic, textiles, etc