Kaleidoscope effect

Female goose with umbrella, one of the matched Goose brooches. 1945. 6.5×3.5 cm. Reja costume jewellery

Reja costume jewellery
The company founded by the jewelry designer Solomon Finkelstein in 1932 began its work in New York City. Initially, a small but promising brand manufactured rhinestone jewelry for wholesale distribution, and therefore did not advertise it. However, seven years later, in 1939 Finkelstein decided to manufacture jewelry for the retail trade. Accordingly, they changed the name of the company to Deja Costume Jewelry, Inc. Also, they used such trademarks as Deja, Deja Reg., Deja Original, and Deja Fleurs.
Meanwhile, in January 1941, due to the decision of Supreme Court of New York the creators of the jewelry brand had to change the name to Reja. And on the 17th January 1941 Finkelstein announced that he was the only the owner of Reja, and its main designer.
Handcrafted in small quantities, jewelry of the brand is rare. Traditionally, company’s craftsmen used high quality rhinestones, moonstones and crystals to imitate precious stones. One of the most popular considered series of enamel berries and birds made both in silver, and on the basis of jewelry alloys.
The company began to advertise its production in February 1946 in Vogue and Harper’s Bazaar, with full page color advertisements. They featured in particular, the “Africana” series of brooches with earrings, made of sterling and black enamel.
Unfortunately, a short, but colorful history of Reja brand ended 4th December 1953 (bankruptcy).
Although Solomon Finkelstein made an an attempt to save the company in June 1953, having signed a commercial agreement with Heller-Deltah Co., Inc., this attempt failed.
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Pharaoh Egyptian motif brooch. Gold tone, enamel. English jewellery company Sphinx

English jewellery company Sphinx
Founded in 1948 in the UK, Sphinx became known as a manufacturer of high quality costume jewellery. According to sources, in 1950-60 s Sphinx produced jewelry for such brands as Ciner, Jomaz, and Boucher. Noteworthy, the company borrowed the most interesting designs of these brands and surpassed the artistic beauty of the original. For example, copies made on Boucher bird collection, such as peacock and birds of paradise.
Beautifully designed ornaments looked like real jewels, and the company began to produce jewellery exclusively for best brands and stores. Among them, in particular, Kenneth Jay Lane, Butler & Wilson, Saks 5th Ave., Neiman Marcus, and Bloomingdale’s.
Marked and numbered, Sphinx products appeared only in the 1960s. The company ceased operations in the late 1990s. Today, Sphinx pieces are highly collectible.
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Abstract brooch, silver tone metal, rhinestones. Lisner vintage costume jewellery

Lisner vintage costume jewellery (1900-1985)
When David Lisner (born in Germany in 1846) was 18 years old, his family emigrated to New York. David, together with his brothers, cousins ​​and other family members founded the D.Lisner Co. in New York before 1900.
Initially, they imported all products, including jewelry, from Europe. Until about the mid-30s, the Lisner family was a major distributor of Elsa Schiaparelli’s jewelry. Also, the company was engaged in the sale of Lanvin Violet jewelry.
During World War II, many American companies faced the problem of being unable to import jewelry from Europe. Many companies have closed their offices in Europe, including Lisner. However, this prompted them to open their own production in the United States. So, Lisner opened production in the jewelry capital of America, Providence, Rhode Island. In addition to their own production, some of the jewelry for the company was made by other manufacturers.
Already in the 1950s, after the death of the founder of the company, mass production of costume jewelry began, the quality of which was at its best. Noteworthy, advertisements for Lisner jewelry often appeared in fashion magazines, mostly in the 1940s and 1960s. The company was highly successful and the family business expanded.
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Poster Eisenberg vintage jewellery

Eisenberg vintage jewellery
Founded in 1914, the company Eisenberg originally released women’s clothing and perfumes. Since 1930 the company began making accessories and costume jewelry which complemented dresses, and not more. However, soon Eisenberg jewelry began to overshadow the clothes. Finally, after 1958 the company Eisenberg Jewels Inc. began mass production of jewelry.
Traditionally, Eisenberg Ice craftsmen used only high-quality materials and bijoux with Swarovski crystals imported from Austria.
Noteworthy, the company used different markings. First, they used marking “Eisenberg” (1958 – 1970), but sometimes they didn’t mark ornaments at all. In 1977 the company changed owners and lasted only until the beginning of the 1990s. Today Eisenberg jewelry is incredibly popular and collectible.
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Fairy tales high jewellery Brooch. Yellow Gold, diamonds, light-orange sapphires, dark-orange sapphires, sapphire. Jewellery Theatre. Golden Fish kaleidoscope

Golden Fish kaleidoscope

Once upon a time, in a land far far away lived a very poor couple in a shack not far from the edge of the sea. Their only means of food was the fish that the old man caught in the sea. One morning, as was his usual routine, the fisherman took his fishing net down to the sea. But on this day something unusual happened, on this day the fisherman caught the Golden Fish.
The Golden Fish begged for the fisherman to spare his life, and offered in return to grant the fisherman any wish he would like. But the kindhearted fisherman asked for nothing, and returned the Golden Fish to the sea. However, the fisherman’s wife was not so kindhearted, she became irate when he related the story to her, and sent him back to the sea to catch the Golden Fish and to wish for a loaf of bread. The fisherman did as he was told, he caught the fish and wished for a loaf of bread. When he returned home he found a fresh baked loaf of bread on the table.
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Lovely semiprecious stones are not only exquisite decorations. Lithotherapy Power of Minerals

Lithotherapy Power of Minerals

According to experts, there are stones that can help a person in various spheres of life, and precious minerals affect humans. Why is this happening? The cause of the astral link between human and stones is the presence within the last positively and negatively charged particles.
Lithotherapy – an original method of treatment with natural stones. What jewelry we wear means much. The stone must be chosen carefully in sense of its medicinal properties. Lithotherapy means energy impact (psycho therapeutic, informative) of stone on the human body. It is believed that the vibration of the stone nearly is identical to human vibration, so stone can optimally stimulate the energy flows in the body. Minerals are the oldest “inhabitants” of the Earth, have accumulated over billions of years in their crystals tremendous amount of energy.
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Hibiscus flower sterling silver brooch. 1940s. Danecraft vintage costume jewellery

Danecraft vintage costume jewellery
Officially founded in 1934 and located in Providence, Rhode Island, Danecraft company originates from the famous manufacturer of “Primavera” jewelry. A goldsmith from Pescara, Italy, Victor Primavera was a descendant of an old family, who made jewelry for noble families in Italy. By the way, Italian word “Primavera” means “spring”.
Primavera workshops existed until 1910, then Victor Primavera, Sr. emigrated to the United States. He settled in Providence, Rhode Island and continued jewelry business alongside with James Felch. Their company Felch & Co. founded in 1934 ceased to exist in 1945, when Primavera bought out Felch and changed the company’s name to Danecraft.
Meanwhile, James Felch started another jewelry company which worked for a short period, not more than a decade. Noteworthy, the company marked their products “Felch”.
After Victor’s death in 1977, his family continued the business. So, Victor II headed the board of directors, the youngest Victor Primavera became chief executive officer and his daughter Gale – vice-president.
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