Mamselle Costume jewelry
Orchid is the symbol of sophistication, wisdom and gentility. Orchid often symbolizes love, beauty and harmony, as well as family comfort. White orchid symbolizes pure love, variegated – longing. Pink refined orchid petals mean pure affection. Orchid in a bouquet – a symbol of love, refinement and large families … Mamselle Costume jewelry was produced from a special jewelry alloy with a small portion of gold. It was often used enamel, but also almost all well-known in the manufacture of jewelry decorative techniques. On the reverse side of genuine jewelry is always a stigma “Mamselle”.
B.B. Greenberg Co. was founded in the US in 1962. The company produced jewellery under the mark “Mamselle”, and its founder and president became Burleigh B. Greenberg. Greenberg was not a jeweler or designer, rather talented businessman. Prior to establishing his own company, about 1930 to 1962 – Burleigh B. Greenberg served as vice president of the jewelry company “Brier Manufacturing Co.”, which specialized in the production of jewelry with rhinestones in gold. In this capacity, it should be noted, Greenberg has achieved great success, contributing to the successful promotion of the brand in Europe and Japan. Waging a successful business and having a good partnership, he has delivered the first plastic from Germany, so that plastic has become widely used in the manufacture of jewelry, and after World War II, Greenberg, was able to establish the jewelry industry in Japan and Korea.
Also, according to the memoirs of Greenberg’s son, his father was a close friend of Daniel Swarovski and the first importer of Swarovski stones at a time when he still worked as Daniel in Czechoslovakia. (Information obtained from William Greenberg, son of Burley B. Greenberg in June 2009).
The main components of the alloy ornaments “MAMSELLE” consisted of gold-plated metal with brushed and polished surfaces. The production widely used phianites, artificial pearls, semi-precious stones, enamel. Jewelry issued in the form of beetles, turtles, ducks, birds, rabbits, bears, owls, cats, dogs, fish, horses, lambs, seahorses, leaf, tigers, flowers, wreaths, Christmas trees and hearts. Some of the jewels were made in the form of letters (AZ).
In 1987, Burleigh B. Greenberg sold the company “Mamselle” to the Corporation Greenberg Co ..
The company stopped producing jewels under the brand name “MAMSELLE”.