Jewelry for men – Swank artful cufflinks
Swank artful cufflinks
Founded in 1897 in Attleboro, MA as Attleboro Manufacturing Co., the Swan company specialized in the manufacture and sale of women’s jewelry. Very soon, there was a great fire that destroyed the factory and the whole area of the city of Attleboro. Fortunately, some decorations and machines were saved. So, the company moved production to a nearby building, which remained the center of business for the next 100 years.
Originally, the company didn’t manufacture men’s jewelry at all. However, in 1908 the company created a new division called Baer and Wilde, which focused on the production of men’s jewelry. And one of their lines, in particular, “Kum-A-Part” became highly popular.
During the Second World War, the company made a feasible contribution, making medallions for soldiers and other emblems for the army. At the same time, the men’s jewelry line has gained real popularity, and they even stopped making the women’s line.
Next, the company focused on the production of men’s accessories such as a clip for ties, buttons for sleeves and sets for suits. The Swank name appeared in one of the advertising campaigns in 1927. Noteworthy, the company items named Swank Products, Inc. appeared only in 1936. Next, in 1941, the company again shortened the name and they became those whom we know as Swank, Inc. Also, the company made an active contribution in World War II by producing elements for pistols and awards, such as purple hearts and bronze stars.
After the war ended, Swank expanded its production to other areas including perfumes, wallets, belts and other accessories for men. In 1950′s and 60′s, Swank, Inc. began to acquire other brands to continue the expansion. Among them were such brands as the Prince Gardner Company, Crestline Manufacturing Company and Alco Leather Manufacturing Corporation.
Noteworthy, in the 1980s, the company re-introduced the women’s line under the name Anne Klein. Up until May 2012, Swank, Inc. manufactured products under such brands as Liz Claiborne, Geoffrey Beene, Tommy Hilfiger, Kenneth Cole, Nautica and Chaps. According to sources, Randa Accessories company acquired Swank Inc. in May 2012.