BJ Beatrix vintage costume jewelry
Nat Sugarman founded The Beatrix jewelry company after the second World War, in 1946. He named it after his sister, Beatrice. At first, the company didn’t mark their decorations, and was not particularly successful. However, all changed in 1965, when Leonard Mundell, the manager of the company became its new owner. Without changing the name, he changed the concept of the company. First of all, he began producing seasonal brooches dedicated to traditional and favorite American holidays. The most popular were, of course, Christmas, Halloween and Easter decorations.
Noteworthy, marking “BJ” or “Beatrix” wasn’t consistent until 1975, but from 1975 to 1977, marking on the back side was constant and mandatory. Traditionally, the designers of the company used gold tone metal, enamel, rhinestones and crystals.
According to Justia Trademarks website, Beatrix Jewelry Company registered several trademarks in 1976 – DUKE, DUCHESS, and HEAVENLY BOUTIQUE. Active for three decades (1946-1977), the company was sold to Treasure Master who only operated until 1983.
Today, included in collector’s guides, signed Beatrix or BJ, this jewelry is collectible.
Shamrock St Patrick’s Day brooch pin. Gold tone metal, rhinestonesSignatureRhode Island jewelry corporation
BJ Beatrix vintage costume jewelry
Angel fairy brooch. Gold tone, rhinestonesBear cub pulling Christmas tree brooch pin. Gold tone metal, enamel, rhinestonesBouquet of flowers in a vase brooch. Gold tone, enamel, rhinestones. 1960sCartoon character mouse brooch. Gold tone Jewelry alloy, enamel. 3.4 cm. 1980sChristmas Holly Brooch Pin. Gold tone metal, multicolor rhinestonesClover brooch pin. Gold tone textured metal, enamel, rhinestonesCrescent brooch pin. Gold tone jewelry alloy, enamel, rhinestones. 5 cm. 1960sDecorated Christmas tree brooch. Gold tone, enamelDuck in a top hat with a cane and flower brooch. Jewelry alloy, enamel, Swarovski crystals. 4.5 cm. 1960sEaster bunny brooch pin. Gold tone, enamel, faux pearl. BJ signedEnamel Candle brooch pin. Gold tone metal, rhinestoneFeather leaf brooch pin. Silver tone jewelry alloy, rhinestones. 4.5 cm. 1960sFiligree Christmas bell of silver tone, rhinestonesFlower brooch. Gold tone metal, rhinestones, crystals, glass cabochons. 7 cm. 1980sHanging Christmas tree ornaments. Gold tone, rhinestonesHoly plant Christmas brooch pin, gold tone metal, enamelLeprechaun with pipe wiggly eyes brooch p. Gold tone alloy, enamelOwl on the Moon brooch pin. Blue enamel, rhinestone, gold tonePoinsettia Bow brooch pin. Gold tone, rhinestoneRed flower brooch. Jewelry alloy, green and red enamel, Swarovski crystals. 5.5 cm. 1970sScarecrow Christmas brooch. Silver tone textured metal, enamel, glass beadsSerpent shaped gold tone brooch pin. 7.5 cm. 1980sSignatureSkating Santa enameled brooch pin. 1970sTextured gold tone Christmas broochTwo Reindeers Bow Holly Christmas Tree Pin of gold tone, rhinestonesX-mas bells pin. Gold tone metal alloy, enamel, rhinestonesX-mas tree with Santa pin brooch. Gold tone metal alloy, enamel, rhinestonesMaker’s mark1959 patent by Beatrix Jewelry Co